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Bakuchiol Skin Care - The Plant-Based Retinol Alternative Your Skin Has Been Waiting For

All the anti-aging results, none of the irritation. Whish's Bakuchiol Collection is built on one of the most effective plant based retinol alternatives in skin care today - gentle enough for daily use, powerful enough to actually change your skin. Creams, serums, oils, and treatments, each one formulated to hydrate, firm, and visibly renew.

23 products

whish beauty Super Cream with Bakuchiol
Super Cream with Bakuchiol
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$140.00
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$140.00
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$140.00
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 Whish Bakuchiol Hydrating Balm stick in black packaging, a portable intense moisture treatment for face and body.
Bakuchiol Hydrating Balm
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$88.00
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$88.00
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$88.00
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whishbeauty Skin Care > Serums Founder's Vault Bakuchiol Boosting Drops
Founder's Vault Bakuchiol Boosting Drops
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$124.00
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$124.00
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$124.00
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whishbeauty Body Care > Lip Treatment > Lip Balm Lip Balm with Bakuchiol - Pink Champagne
Lip Balm with Bakuchiol - Pink Champagne
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$26.00
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$26.00
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$26.00
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whishbeauty Body Care > Lip Treatment > Lip Scrub Lip Mask with Bakuchiol - NEW IMPROVED FORMULA!
Lip Mask with Bakuchiol - NEW IMPROVED FORMULA!
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$36.00
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$36.00
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$36.00
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whish beauty Skin Care > Moisturizers Revitalizing Cleansing Oil with Bakuchiol
Revitalizing Cleansing Oil with Bakuchiol
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$38.00
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$38.00
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whishbeauty Skin Care > Eye Treatment Revitalizing Eye Cream with Bakuchiol - New and Improved!
Revitalizing Eye Cream with Bakuchiol - New and Improved!
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$64.00
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$64.00
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$64.00
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whish beauty Skin Care > Moisturizers Moisture Replenishing Day Cream with Bakuchiol
Moisture Replenishing Day Cream with Bakuchiol
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$62.00
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$62.00
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$62.00
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whishbeauty Skin Care > Moisturizers Recovering Night Cream with Bakuchiol
Recovering Night Cream with Bakuchiol
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$76.00
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$76.00
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$76.00
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Whish Beauty Overnight Sleep Mask with Bakuchiol – 1.7 fl oz black jar, overnight smoothing and intense moisture natural face mask
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NEW & IMPROVED! Overnight Sleep Mask with Bakuchiol
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$84.00
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$84.00
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$84.00
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whish beauty Neck Firming Complex with Bakuchiol
Neck Firming Complex with Bakuchiol
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$98.00
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$98.00
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$98.00
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whish beauty Skin Care > Moisturizers Botanical Primer with Bakuchiol
Botanical Primer with Bakuchiol
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$48.00
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$48.00
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$48.00
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whish beauty Skin Care > Masks > Mud Mask Renewing Mud Mask with Bakuchiol
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Renewing Mud Mask with Bakuchiol
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$52.00
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$52.00
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whishbeauty Skin Care > Moisturizers Restoring Face Oil with Bakuchiol
Restoring Face Oil with Bakuchiol
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$62.00
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$62.00
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$62.00
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whish beauty A+B+C Magic Serum
A+B+C Magic Serum
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$132.00
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$132.00
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$132.00
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whishbeauty Skin Care > Moisturizers Dry Oil Body Mist with Bakuchiol
Dry Oil Body Mist with Bakuchiol
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$102.00
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$102.00
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$102.00
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whishbeauty Skin Care > Serums Bakuchiol Vitamin C+E Serum
Bakuchiol Vitamin C+E Serum
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$96.00
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$96.00
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$96.00
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Whish Beauty Pink Champagne Shower Oil with Bakuchiol – 12 fl oz black pump bottle, moisture-rich natural shower oil with luxurious lather
Shower Oil with Bakuchiol - Pink Champagne
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$48.00
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$48.00
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$48.00
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Whish Beauty Sea Salt Vanilla Shower Oil with Bakuchiol – 12 fl oz black pump bottle, moisture-rich natural shower oil with luxurious lather
Shower Oil with Bakuchiol - Sea Salt Vanilla
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$48.00
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$48.00
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$48.00
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whishbeauty Skin Care > Exfoliators Polishing Body Balm with Bakuchiol
Polishing Body Balm with Bakuchiol
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$48.00
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$48.00
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$48.00
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whishbeauty Body Care > Lip Treatment > Lip Balm Golden Coconut Lip Balm with Bakuchiol
Golden Coconut Lip Balm with Bakuchiol
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$26.00
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$26.00
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$26.00
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Whish Beauty Soft Cashmere Super Cream with Bakuchiol – 4.06 fl oz black pump bottle, plant-based actives and intense hydration natural face cream
Soft Cashmere Super Cream with Bakuchiol
Regular Price
$140.00
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$140.00
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$140.00
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Whish Beauty Blackberry Sage Super Cream with Bakuchiol – 4.06 fl oz black pump bottle, plant-based actives and intense hydration natural face cream
Blackberry Sage Super Cream with Bakuchiol
Regular Price
$140.00
Sale Price
$140.00
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$140.00
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Bakuchiol That Works - From Face Cream to Neck Cream

Bakuchiol is a plant-derived ingredient clinically shown to deliver retinol-like results without the redness, peeling, or sun sensitivity that comes with it. That makes it one of the most reliable plant based retinol alternatives out there, and the backbone of everything in this collection. Every bakuchiol face cream, serum, and treatment is blended with nourishing botanicals that support your skin barrier while the bakuchiol gets to work - smoothing texture, improving firmness, and brightening over time. One standout in the collection is the Neck Firming Complex - a dedicated neck cream for wrinkles and neck cream for sagging skin that targets one of the most overlooked areas in any skincare routine. The neck shows age just as much as the face, and this neck cream is specifically formulated to firm, lift, and deeply hydrate that delicate skin with the same bakuchiol-powered precision as the rest of the line.

A Complete Routine, Built Around One Hero Ingredient

Whether you're new to bakuchiol or already using it, this collection makes it easy to build a full routine around it. Start with a bakuchiol face cream like the Moisture Replenishing Day Cream or the Recovering Night Cream to lay a hydrating, firming foundation morning and night. Layer in the Bakuchiol Boosting Drops or Restoring Face Oil with Bakuchiol for a more targeted approach to fine lines and uneven tone. And don't stop at your chin. The Neck Firming Complex works as your go-to neck cream for sagging skin and neck cream for wrinkles, extending your routine where it matters most. Free from parabens and harsh actives, every product here is designed to work with your skin rather than against it, suitable for all skin types, including sensitive skin.

Frequently Asked Questions

Have any questions about our products? We have you covered.

Bakuchiol is a plant-derived ingredient that delivers retinol-like results: smoother texture, fewer fine lines, and more even tone, without the irritation or sun sensitivity. It's the foundation of our skincare collection, because we believe effective anti-aging shouldn't come at the cost of your skin's comfort.

Yes. Unlike retinol, bakuchiol doesn't increase sun sensitivity, so our bakuchiol-powered skincare products work just as well in your morning routine as they do at night. We have options designed for both day and night use, so you can build a complete routine from morning to evening. In the morning, layer your Whish skincare products under a SPF for all-day protection and glow.

Absolutely. Bakuchiol delivers anti-aging results without the redness, peeling, or irritation that retinol often causes, making it a well-tolerated option for sensitive, reactive, or dry skin. It's gentle enough for daily use while still being effective at improving firmness and texture over time, making it a long-term skin health ingredient, not just a retinol alternative.

Start with one bakuchiol product, a serum or moisturizer, and use it consistently for 4-6 weeks to notice improvements in skin quality and texture. It layers well with vitamin C and hyaluronic acid, and since it's gentle, it typically doesn’t require the slow introduction often recommended for retinol.

Serums like Bakuchiol Boosting Drops have higher concentrations of active ingredients for targeted treatment, while creams like Super Cream provide hydration plus anti-aging benefits. Use a serum first for maximum absorption, then seal it in with a cream for best results.